Last time I have talked in detail about how to write an excellent copy for your sales page. Content is only part of it because, as I am sure you are well aware, we live in a time when presentation mat...
Think of the times you were walking down the street and your attention got caught by a really nice window shop. You could spend quite some time admiring it, and it made you want to go in and purchase ...
Here’s my confession for today: I have a weird obsession with beginner vs. pro videos. Those videos show the differences between amateurs and pros in specific skills, usually with hilarious results. M...
Who are your learners? Getting the right or wrong answer to this question can make or break your online course business. You also need a learner profile to make the best decisions for creating the cou...
Knowledge is in everything, and we are knowledge. From the moment we are born, we learn continuously. Seen through the eyes of a baby, the evolution we experience, the skills we learn, the abilities w...
The market for online learning has significantly increased in recent years, making it possible for many people to start their businesses by creating and selling online courses. The sky is the limit in...
What was the last video you have shared with your friends? How did you come by it? Did it just show up in your feed on a social media platform, or did somebody else make you aware of it? My last share...
Since the emergence of the motion picture, people have been attracted by the story that unfolds before their eyes. It captured their attention and remained as a permanent mark in their memory. This in...
In my previous post, I talked about online accessibility and the main features an LMS should have so that a knowledge entrepreneur could create online courses for all users. As I mentioned then, your ...
When talking about e-learning accessibility, it’s hard for most people to imagine what it’s like for a disabled person to navigate the internet. It might seem that accessing any platform is the same f...
When you start a business centered around something you love to do, it can be relatively easy to lose sight of the financial aspects. In the case of online course creators, the entrepreneurial game ca...
Online courses are addressed to a variety of students with different levels of knowledge in a certain field. As an instructor wanting to sell your expertise, you need to be aware of the types of learn...
Today we’re picking up from last time when we discussed why any knowledge entrepreneur should create an email course. In summary, an email course is a short course that can be an integral part of your...
For years now, there has been a shift in how employers treated their employees’ work-life balance. With the shift in generations and Millennials becoming the majority of the workforce, the focus had t...
A few days ago, a best-selling fiction author I follow on social media asked her followers to complete the sentence: “I'd like to learn about ________”. My answer was “high altitude baking”. Having re...
We all have our own special superpowers. I haven’t started designing bumper sticker material here, nor am I selling any book on how to improve your life, gain inner peace, or feel better about yoursel...
