Brandon Hall Group Research outlines the gap between business change & audience readiness

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Solutions / Sales enablement training

Go from sales force to sales fierce

Give sales teams the knowledge, skills, and practice they need to perform

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Sales knowledge has a short shelf life

Products change. Messaging evolves. Competitors move. New objections emerge. But sales teams need to be ready for the next customer conversation now. Sales enablement training empowers your team to engage with customers more effectively, hone their skills, and ultimately close more deals. Finding the right solution for your sales team isn’t easy though.

Are you struggling to…

Keep sales teams current as products, pricing, messaging, and competitors change

Get new sales knowledge into the hands of reps fast enough to make a difference

Give sellers quick answers without making them hunt through courses, PDFs, and presentations

Identify knowledge and skills gaps before they affect customer conversations

Personalize training for different roles, markets, experience levels, and partners

Give salespeople opportunities to practice pitches, conversations, and objections

Assess whether sellers can apply what they know, not just complete training

Connect sales enablement to readiness and performance, not just learning activity

Turn sales knowledge into sales readiness

Salespeople do it all. They manage customer relationships, persuade prospects, battle the competition, and serve as brand ambassadors all while building pipelines, meeting quotas, and generating revenue. To be successful, they need the support of a strong, ongoing sales enablement program.

It’s not just internal sales teams that benefit from a good sales enablement strategy. Channel partners and their sales teams need similar support if they’re going to successfully sell your products and represent your brand.

This is where the right training platform comes in, one that inspires and engages learners, ensuring that they not only embrace the material – but also retain and master it. CYPHER brings content creation, knowledge, personalized learning, practice, assessment, skills development, and insight into one AI-native platform.

Supercharged sales team enablement. In minutes.

Turn sales playbooks, product updates, competitive intelligence, messaging, and other trusted resources into structured learning with CYPHER Agent:

  • Create complete, engaging sales courses in minutes using your own resources
  • Quickly update training when products, pricing, messaging, or processes change
  • Automatically create assessments, gamification, and skills-aligned learning
  • Use AI Crosscheck to help verify AI-generated content before it reaches your sales team
  • Create personalized learning experiences for different sales roles and partner audiences
  • Spend less time building training and more time improving sales readiness
CYPHER Agent

See CYPHER in action

Traditional way vs. CYPHER’s approach

In too many companies, sales enablement and training are limited to a series of communications with links to quickly outdated PDFs and presentations on a server. CYPHER is revolutionizing the way companies conduct channel and sales enablement. It empowers trainers to build effective and inspiring competency-based courses with personalized learning paths, engaging content, and advanced analytics – all geared toward helping sales teams and channel partners achieve mastery-level proficiency in your sales processes, methodologies, products and services, and more.

Traditional way

What you get with CYPHER

One-size-fits-all approach that fails to consider the sales representative’s progress
Personalized learning profiles, competency mapping to content, assessments, and reporting in minutes – helping to ensure your sales representatives understand and can prove mastery of your sales process, messaging, products and services
You must manually bridge the gap between content development and delivery by using multiple, expensive tools
Unified content development and delivery allow you to get sales enablement training up and running faster – with less people and money
Rigid, static content formats that leave sales and channel teams bored and unengaged
Give sellers opportunities to learn, practice, and assess with AI driving engagement and retention
Conventional reporting that provide basic and rudimentary data
Insightful analytics empower you to track learner progress, identify costly gaps in your sales team’s knowledge base, and flag opportunities for improvement
Time-consuming and manual course creation
Automation and AI-powered tools cut sales enablement course creation to minutes - allowing you to update and disseminate information just in time
Manual and outdated assessments
Adaptive assessments tagged to specific sales enablement topics so you can easily understand what sales representatives know or need to learn
Minimal collaboration
Facilitate peer discussions and group exercises that help unify sales and channels teams, while driving understanding and mastery of sales-essential subjects
Sales and partner training are managed separately
Centralize enablement across internal teams and external sales partners
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Streamlined sales enablement solutions

If salespeople can’t effectively identify which stage of the buyer’s journey their clients are at, they might use the wrong sales strategies. Sales enablement training empowers your team to engage with customers more effectively, hone their skills, and ultimately close more deals. Finding the right solution for your sales team isn’t easy though.

Are you struggling to…

Juggle a loaded tech stack that overcomplicates and under delivers on sales enablement training

Analyze the ROI and other meaningful metrics connected to sales enablement training

Ensure sales teams have the skills necessary to excel at their jobs

Quickly create engaging training programs specifically tailored to individual goals

Translate courses in multiple languages while maintaining meaning and localization

Award-winning platform for training

CYPHER has received multiple awards for our innovative learning technology, including Forbes Advisor’s “Best Overall Employee Training Software” and “Best LMS."

Why modernizing sales enablement training matters

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55% of the people making their living in sales don’t have the right skills to succeed.

Zippia

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Most sales professionals forget at least 50% of what they learned in training programs in less than five weeks… 84% is lost after only 90 days.

Sales Performance International

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Organizations see a significant impact on sales as a result of sales enablement; 76% of organizations see an increase in sales between 6% to 20%.

G2.com

Are you ready to see CYPHER Learning in action?