The main goal of any online marketing endeavor is to convert as many website visitors as possible into leads, subscribers, and customers. You probably read in several places (and heard it in some webi...
These days when people have questions, they immediately turn to the internet to find answers. Since for some inquiries it’s hard to figure out what information is accurate and what isn’t, Quora was in...
Creating content to promote your online course — on top of creating the course content -- is no easy task. It often takes a lot of time and research and once you are done and post it on the intended p...
Online course creators are often focused on the content of the course – getting all the relevant information in, making sure every source is correctly cited, organizing the information in a way that i...
In the age of speed, internet and accessibility people are very careful about their time. And while learning is something universally deemed useful and bettering, very long sessions will feel prohibit...
There’s a lot of talks these days about the opportunity of promoting your online business. It’s clear that people spend a lot more time online and therefore it’s a good idea to engage in online market...
Facebook is the most well-known social media platform of the day. Some dispute its positive impact on our lives but both enthusiasts and detractors have to admit that the potential it has for marketin...
E-commerce has come a long way from its beginnings. It’s about much more than attractive advertising and online stores that employ upselling and cross-selling techniques. Online courses are not exactl...
Sales funnels are essential when you are marketing your online course — or trying to sell anything online, for that matter. Websites get a lot more traffic than traditional stores who have seen a dram...
One of the most valuable things I learned in my first ever ‘Train the Trainer’ course was that I should think of myself as an iceberg. The information shared with the learners should be just about as ...
Efficiently promoting your business online requires setting up an active presence on several social media platforms as well as having a website and one or several landing pages. The initial creative p...
Learning is really trending right now. We live in a time when everyone strives to become a better version of themselves and the possibilities for doing that are highly accessible. So if you decided to...
One of the first things you learn when you set about promoting your emerging online business is that you should have a blog in order to get better online visibility and gain an audience. Depending on ...
"What's in a name? That which we call a rose By any other name would smell as sweet." Romeo and Juliet (II, ii, 1-2) Roses may very well be equally lovely should they have been called anything else bu...
Pinterest is not just about cute birthday cakes, healthy recipes, wedding plans, travel inspiration and innovative gift ideas. Though the platform is amazingly good for all of the above. Its rapid inc...
This post has been updated on July 13, 2020. Email is undoubtedly one of the best marketing tools salespeople have nowadays. It is, however, often overused and if you are one of those people who spend...
