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Raluca Cristescu

Raluca Cristescu

Raluca Cristescu has over ten years of experience as a corporate trainer, focused mainly on soft skills for customer service and direct sales. She also enjoys writing about marketing and sharing best practices with knowledge entrepreneurs.

6 Practical tips on how to design a curriculum for your online course

I have previously talked about what curriculum really is and the various types of design it entails. That article was mostly theoretical, aimed at giving you an understanding of the concept beyond “it...

What online course creators should know about curriculum design

Developing quality online courses that are both interesting and useful may be quite tricky. Oftentimes, what seems like a fantastic idea fizzles once you start to apply it. Course design is very simil...

Adjusting your online course marketing strategy for 2020

When the current health crisis first hit and many people were faced with an indefinite time at home, one of the most prominent discourses on social media advocated using this period for self-improveme...

5 Tips on using TikTok to promote your online course

TikTok has been in the news a lot lately, yet not many entrepreneurs have figured out what this platform is really about. To most, it seems a goofy place for teenagers who like to make fun videos with...

6 Practical tips on how to write a blog post series for your online course

Once your online course is almost ready to begin its fruitful e-life and you have decided to write a blog post series to give it a proper launch, it’s important that you keep on schedule with both of ...

First steps for writing a blog post series to launch your course

I have quite a few movies and series on my ‘I can’t wait for them to come out’ list. I also have a few books under the same heading, and I am sure you can relate. So, how do you know about the items o...

How to use infographics to enhance your course design

Infographics are very popular in the current online environment. They quench the visual appetite of digital natives and enthusiasts while also giving chunks of relevant information presented in a way ...

8 Rules for success every entrepreneur should follow right now

Entrepreneurship is difficult in most circumstances, even more so in 2020. Yet this kind of business endeavor generally comes from passion and there is not much that can stay in the way of that. For i...

How to use guest blogging to promote your online course

Blogging is one of the top activities that will establish you as an expert in your field and help enlarge your audience online. Guest blogging will achieve that to whole new levels as you will be reco...

How to improve the customer experience of your online learners

User experience (UX) has become very important in digital course design. In your modules, you probably strive to make sure that your learners get the best experience, the most natural flow of informat...

Setting up your e-learning online shop

E-learning is in high demand right now. If you are an entrepreneur who designs online courses, this is your time to shine. The only issue is, there are many like you on the market, and with all the ha...

Why and how to use humor in your online courses

Ever since the health crisis began, social media has been flooded with puns, jokes, and memes about it. It’s not that people don’t think it is serious, but we all just need to let out some steam, and ...

4 Tips for using Snapchat when promoting your online course

One of my mom’s friends recently posted on social media that her teenage daughter found hilarious the fact that she had no idea what Snapchat was and accidentally called it “snackchat”, thinking it is...

5 Tips on using Twitter to promote your online course

One of the things marketing people get nervous about when it comes to Twitter is how short of a life span posts have. That means that, in order to stay relevant and be seen by your target audience, yo...

How to use Twitter to promote your online course

If you are not an active Twitter user and decided to check it out in order to see how it could help you build your online marketing pool you were probably dumbfounded by how much stuff in on there and...

A guide to creating an e-book to promote your online course [Part 2]

Last time we started exploring the idea of creating an e-book to promote an online course. An e-book is supposed to offer valuable content to potential course buyers, enough to solve some of their pro...

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